Performance Marketing Specialist - Digital Advertising (Meta, Google, TikTok)

Join Surya Bumi Retailindo as a Performance Marketing Specialist and drive measurable growth through cutting-edge digital advertising strategies. In this dynamic role, you will manage and optimize paid campaigns across Meta (Facebook & Instagram), Google Ads, and TikTok to boost online sales and engagement. Based in Jakarta Raya, you'll work closely with our e-commerce team to create and implement data-driven campaigns that deliver real results.

Surya Bumi Retailindo is a leading retail company in Indonesia, known for its innovative approach to digital marketing. As a Performance Marketing Specialist, you'll have the opportunity to work with top-tier tools like Google Analytics, Google Tag Manager, and Meta Ads Manager, and you'll be part of a team that is committed to continuous learning and professional development.

📋 Tanggung Jawab Pekerjaan

• Manage and optimize paid advertising campaigns across Meta (Facebook & Instagram), Google Ads, and TikTok to drive online sales and engagement.
• Analyze campaign performance data using tools like Google Analytics and Meta Ads Manager to identify trends and opportunities.
• Create and implement data-driven strategies to improve campaign ROI and customer acquisition costs.
• Collaborate with the e-commerce team to align marketing efforts with business goals and sales targets.
• Stay updated with the latest trends and best practices in digital advertising and performance marketing.
• Provide regular reports and insights to stakeholders on campaign performance and recommendations.
• Continuously test and optimize ad creatives, targeting, and bidding strategies to maximize performance.
• Ensure compliance with advertising policies and regulations for all campaigns.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business, or a related field.
• Minimum 3 years of experience in performance marketing, digital advertising, or a related role.
• Proven track record of managing and optimizing paid campaigns across Meta, Google Ads, and TikTok.
• Strong analytical skills with experience using tools like Google Analytics, Google Tag Manager, and Meta Ads Manager.
• Familiarity with A/B testing and campaign optimization techniques.
• Excellent communication and collaboration skills to work effectively with cross-functional teams.
• Ability to meet tight deadlines and manage multiple projects simultaneously.
• Certification in Google Ads or Meta Blueprint is a plus.

🛠️ Keahlian

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